The heart stands for our sincere love toward children, and the hug expresses our willingness to hug children, and uphold their rights.
The house in-between the two children, means their easy and comfortable access, to us. The sprout and circle are combined to represent the children growing up in this country.
Color
The sky blue represents comfort, stability, and trust.
Typeface
Gothic font represents an honesty, trust-worthy image, and friendliness.
CI catchphrase combined type
Catchphrase incorporates NCRC’s vision of, pursuing a world where children are happy.
-Typeface and color are applied harmoniously with existing NCRC’s CI
